Course kits · 🍔 Food Truck Wars

INTRO TO BUSINESS

The functions of a business, learned by running one on the curb.

Built for Introduction to Business survey courses — the whole functional tour, learned by operating.

Generate this course for Canvas — free →Instructors start free

What your students do

Student teams run competing food trucks: choosing locations, composing a menu around a hero item, setting prices against the market, staffing the window, and managing budgets for ingredients, marketing, and maintenance. Reputation and momentum reward consistency; changing your hero item is a costly pivot — switching costs made visceral.

The rhythm

The market closes once a day at 5 PM: whatever decisions a team has saved are what run. Results arrive as a daily report with the economics lesson and a class discussion prompt attached.

Every result feeds the class leaderboard — and ventures that finish a season go on the permanent Universe Ledger.

The 15-week curriculum

Sequenced fundamentals-first, so any prefix is a coherent course: run 4 weeks as a supplement, 6 as a module, or all 15 as the semester. Each week ships an eText, a decision brief tied to the live market, a discussion, and a quiz — and the final exam covers exactly the weeks you ran.

  1. 1.What Is a Business?
  2. 2.Marketing & the Customer
  3. 3.Operations & the Supply Chain
  4. 4.Management & Human Resources
  5. 5.Accounting & Financial Statements
  6. 6.Strategy & Competition
  7. 7.Entrepreneurship & the Business Plan
  8. 8.Pricing & Revenue Management
  9. 9.Brand, Reputation & Customer Loyalty
  10. 10.Business Finance & the Balance Sheet
  11. 11.Growth & Expansion Strategy
  12. 12.The Economic Environment
  13. 13.Business Ethics & Social Responsibility
  14. 14.Data-Driven Decisions
  15. 15.Capstone: The Season Review & the Next Venture

Setup takes an afternoon, not a semester

  1. 1 · Generate. Pick your course length in the Canvas Cartridge Generator and import the .imscc into Canvas — modules, assignments, quizzes, dates, all done.
  2. 2 · Invite. Create your section, put the join code on the syllabus. Students join free; one $49/year pass covers every Extrapoli course they take.
  3. 3 · Teach. The market closes daily; reports arrive with the lesson and the discussion prompt attached. The leaderboard settles every argument.

Prefer to run the sim beside your own syllabus? Skip the cartridge — the join code works on its own. See pricing →